MIKE JOHNSON PHOTO + VIDEO · LOGAN, UTAH

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What to wear for family photos (with real examples)

By Mike Johnson · Photographer & videographer in Logan, Utah

Extended family in coordinated navy, white and neutral outfits with the Grand Tetons behind them

The short answer

Pick two to four colors that go well together and have everyone dress around them. Choose solid colors or larger patterns, muted tones over neon, and clothes that fit well. Most of all, wear what you feel good in. When you're comfortable, it shows in your photos.

Do

  • Choose a palette. For groups, pick 2 to 4 colors that work together and have everyone dress around them. Coordinate, don't match.
  • Go solid or go big. Solid colors and larger patterns photograph best. Small, busy patterns can be distracting.
  • Pick muted tones. Softer, earthier colors look better on camera than bright neons.
  • Keep tops and bottoms in similar tones. It keeps the eye on faces.
  • Layer. Jackets, cardigans and scarves add depth and give you more looks.
  • Choose long pants over shorts. They almost always photograph better.
  • Wear darker shoes and socks. They keep attention up on faces.
  • Think about sleeves. Long sleeves or sleeves to the elbow are flattering for most people.
  • Plan haircuts early. Schedule them 1 to 2 weeks before your session so they look natural.
  • Bring options. We can change between looks, in the studio or on location.

Don't

  • Don't match exactly. Everyone in identical white shirts and jeans looks dated. A coordinated palette looks modern.
  • Don't forget the season and setting. Dress for where we're shooting: no skirts and heels in the snow, and no scarves in July.
  • Don't wear clothes that don't fit. Baggy or overly tight clothes usually aren't flattering.
  • Don't wear big graphics. Large logos, cartoons or text pull attention away from faces.
  • Don't wear something brand new for the first time. Try it on first and make sure you love it.
  • Go easy on shiny jewelry. A little is great; a lot can distract.

Real examples

Large family in coordinated white, denim and neutral outfits in front of golden fall trees
Family in warm fall tones with their dog below red fall mountains in Cache Valley

Not sure if an outfit works? Send me a photo before your session and I'll help you decide.

More guides for seniors & families

Large extended family standing together in the snow
Planning extended family photos without the chaos
Senior guy in glasses, a patterned cap and a sherpa jacket
Senior photo ideas: how to make your session feel like you

Have a question that's not covered here?

Call, text or email. I'm happy to help you plan.

435-764-4241 mike@mikejohnsonphoto.com 196 S 100 W, Logan, Utah